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Viral

12 January, 2008 (12:15) | Business, Humor, Sociology

First watch this video



Bullet Proof Baby Stroller Product Test - video powered by Metacafe

then read this

This is viral marketing at its best. It seems that movie producers are the most creative in their use of the intertubes to market their upcoming films. As seasoned a veteran as I am at spotting pranks this one caught me for a minute. It’s not that there aren’t giveaways in the video to alert you

  1. obviously faked recoil
  2. the sound of the hydrolic pumps as the shield comes down
  3. the guy doing something to the end of the barrel before handing it to her
  4. the lack of damage to the wall behind the carriage

but initially the shock value of what you think you are seeing is sufficient to make you wonder. Well done people :D

via Group News Blog

[tags]bullet proof baby carriage, viral marketing, movies[/tags]

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