Remember, you are human
JP Rangaswami talks at the conference about the some 10 years after it first hit the web
I remember reading it in 1999 and just being blown away. As JP says you can reduce the manifesto to five points
- people are human beings
- people work in communities, and community extends beyond the walls of the firm
- hypelinks subvert hierarchies … and so conversations can go laterally, not just up and down the ladder of control
- conversations are richer with the new tools available, and firms have less capacity to control their employees and customers
- people, in that context, have some power, and what is happening has a democratising influence.
Here’s what I said at the time when I signed the manifesto online
“We live in a society that abhors personal responsibility and this is mirrored very well at the corporate level. This manifesto says I take responsibility for who and what I am, that I will take control of me in the marketplace - whatever and wherever that may be. Corporations that do not recognize this, that continue to hide behind old stereotypes, that continue their attempts to manipulate the marketplace with smoke and mirrors will discover, perforce, too late the folly of their ways.”
I think I was a bit optimistic
Nevertheless consider what is taking place today on the net. Conversations have changed politics and the traditional media just for starters.
via Rageboy
[tags]Chris “Rageboy” Locke,Doc Searles,David Weinberger,Rick Levine[/tags]
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